The more you know: using numbers to talk about money.
January 18, 2023

The more you know: using numbers to talk about money.

Picture of article author Angus Reid
Angus Reid
Consumer Research

Okay, fair warning, a data dump is about to happen. We didn’t include all the nitty gritty details, but if you want them, don’t be shy! Reach out and we’ll send ‘em your way. Or just click right here.

Oh, and we wrote an article all about the results: How the internet changed our relationship to money annnnnd we wrote a press release to share our findings with EVERYONE. You can read it right here. (Coming soon.)

Alright, here’s what we learned.

Let’s start with: Please use the scales below to indicate the words you’d best use to describe Canada’s internet providers. Internet providers in Canada are…

(The scale was from 1 to 10 with the variable on the left being 1 and the variable on the right being 10.)

And all that in numbers that are easier to understand:

Next up: Which of the following best describes your awareness of your household’s fixed monthly bills (such as rent/mortgage, fees, internet/tv/phone bills)?

And the last question: Please indicate to what extent you agree or disagree with the following statements:

And one last time: We didn’t include all the nitty gritty details, but if you want them, don’t be shy! Reach out and we’ll send ‘em your way. Or just click right here.

Picture of article author Angus Reid
Angus Reid
Consumer Research